About Astra

Your Partner in Growth, Innovation, and Success

At Astra Empowerment, our mission is to support small businesses in New Jersey by providing access to funding opportunities, grants, and representation in the business community. We aim to empower entrepreneurs by connecting them with essential resources that address the financial and systemic challenges they face. Our platform highlights funding programs, showcases underrepresented businesses, and fosters a sense of community through shared stories and initiatives. With a focus on advocacy, equity, and collaboration, Astra is here to help entrepreneurs secure the tools and recognition they need to thrive in today’s competitive market.

About the Founder

Hi, I'm Pragati Kanatur, the founder and president of Astra Empowerment. Growing up, I watched small business owners in my community work tirelessly, often facing challenges like underfunding, limited resources, and systemic barriers. These entrepreneurs are the heart of their communities, but all too often, their efforts go unsupported.

The data speaks for itself:

Many small businesses struggle to access venture capital and face high interest rates.
During the COVID-19 pandemic, a significant number of small businesses reported severe financial losses.
Many entrepreneurs face limited access to credit, networking opportunities, and business resources.

These aren’t just statistics, they reflect real people, real dreams, and real businesses. Every closed business means a community loses its heart, a family loses income, and an entrepreneur loses their chance. That’s why I wanted to create something that goes beyond resources. It's about offering meaningful support, building confidence, and empowering entrepreneurs to take control of their futures.

At Astra Empowerment, we connect with business owners to understand their unique challenges and needs. Our approach is rooted in empathy and actionable support. Instead of generic advice, we provide tailored, data-driven solutions to help each business overcome its specific obstacles. Together, we can create a more equitable and thriving business environment for all entrepreneurs.